What advantage do brokers gain from collaborating with C-SNPs?

Brokers collaborating with C-SNPs gain the significant advantage of year-round sales with lower churn. C-SNPs, or Chronic Special Needs Plans, are designed to serve individuals who have specific chronic conditions. This collaboration allows brokers to engage continuously with clients who may require ongoing support and assistance due to their health needs.

Unlike traditional plans that may see spikes in sales during specific enrollment periods, C-SNPs enable brokers to provide year-round services, making them a consistent resource for their clients. This consistency fosters stronger relationships and loyalty, resulting in lower churn rates. Clients are more likely to stay with a broker who understands their unique chronic care needs and can offer tailored solutions throughout the year.

Other options, such as higher turnover rates and seasonal sales opportunities, do not align with the benefits provided by C-SNPs and how brokers can maintain client relationships. Additionally, while commission rates are important, the real value lies in the sustained engagement and service delivery that these plans allow, rather than a mere increase in commissions.